Promotional Information

The international bestseller

About the Author

Paulo Coelho was born in Brazil and has become one of the most widely read authors in the world today. Renowned for his best-loved work 'The Alchemist', he has sold over 65 million books worldwide and has been translated into 60 languages. The recipient of numerous prestigious awards, he is a storyteller with the power to inspire nations and change people's lives.

Reviews

'His books have had a life-enhancing impact on millions of people.' TIMES 'One of the few to deserve the term Publishing Phenomenon.' INDEPENDENT ON SUNDAY 'Coelho's writing is beautifully poetic but his message is what counts! he gives me hope and puts a smile on my face.' DAILY EXPRESS 'I love The Alchemist.' OPRAH WINFREY 'The Alchemist is a beautiful book about magic, dreams and the treasures we seek elsewhere and then find on our doorstep.' MADONNA

This inspirational fable by Brazilian author and translator Coelho has been a runaway bestseller throughout Latin America and seems poised to achieve the same prominence here. The charming tale of Santiago, a shepherd boy, who dreams of seeing the world, is compelling in its own right, but gains resonance through the many lessons Santiago learns during his adventures. He journeys from Spain to Morocco in search of worldly success, and eventually to Egypt, where a fateful encounter with an alchemist brings him at last to self-understanding and spiritual enlightenment. The story has the comic charm, dramatic tension and psychological intensity of a fairy tale, but it's full of specific wisdom as well, about becoming self-empowered, overcoming depression, and believing in dreams. The cumulative effect is like hearing a wonderful bedtime story from an inspirational psychiatrist. Comparisons to The Little Prince are appropriate; this is a sweetly exotic tale for young and old alike. 50,000 first printing; $50,000 ad/promo. (June)

YA-- This simple, yet eloquent parable celebrates the richness of the human spirit. A young Spanish shepherd seeking his destiny travels to Egypt where he learns many lessons, particularly from a wise old alchemist. The real alchemy here, however, is the transmuting of youthful idealism into mature wisdom. The blending of conventional ideas with an exotic setting makes old truths seem new again. This shepherd takes the advice Hamlet did not heed, learning to trust his heart and commune with it as a treasured friend. Enjoyable and easy to read, this timeless fantasy validates the aspirations and dreams of youth.-- Sabrina Fraunfelter, Fairfax County Public Library, VA