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About the Author

GEORGE A.F. SEBER is an Emeritus Professor of Statistics and held the foundation Chair in Statistics at Auckland University for several decades. He has a PhD in statistics and was elected a Fellow of the Royal Society NZ in 1997. In 1999 he was awarded the society's Hector Medal in Information Science. In his later years he trained as a counsellor at Laidlaw College to obtain a Diploma in Counselling from Laidlaw College and has been counselling for 17 years. He is also qualified as a supervisor of counselors and a member of the Christian Counsellors Association (NZCA). George is the author or co-author of 17 mathematical statistics books (mainly published with Wiley and Springer) with one translated into Chinese and Russian, and another into Portuguese. He also has an extensive 638 page counseling book entitled Counseling Issues: A handbook for Counselors and Psychotherapists (self-published), a Christian apologetics book entitled Can We Believe It?: Evidence for Christianity, and a short booklet entitled Coping with Dying: Death of a Loved One. He has been a member and musician at Windsor Park Baptist Church for many years, and he and his wife ran a divorce recovery programme called New Start there for several years. Currently he is involved there as a regular speaker with an apologetics programme called Reasons for Faith.


Now the learning from all the available research both New Zealand and overseas has been brought together and explained in a book with admirable clarity and precision. It sets out the evidence in an objective and scientific way that is hard to argue with. The extensive comparative material from other countries is used to help explain and put in context the New Zealand situation.People who want to know about the dangers of the consumption of alcohol, its health effects, the social consequences, the heavy drinking culture of New Zealand, the organisation of the industry and its techniques to grow the market can find it all here. This book deserves to be a bible for policy makers.The authors, George A. F. Seber and D. Graeme Woodfield are highly qualified, the first a former professor of statistics and the second as a doctor, expert in blood types and transfusion. These distinguished and experienced scientists bring a wealth of relevant expertise to this troubled subject. The book is rigorous but written in plain English. It should be of great help to anyone who wants to be fully and reliably informed concerning almost any aspect of alcohol in New Zealand.Sir Geoffrey Palmer

Sir Geoffrey Palmer is a New Zealand lawyer, legal academic, and past politician, who was a member of Parliament from 1979 to 1990. He served as the 33rd Prime Minister of New Zealand for a little over a year, from August 1989 until September 1990, leading the Fourth Labour Government (Wikipedia).

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