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The Best Leaders Don't Shout
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Table of Contents

About the Author
Prologue
Introduction: It's time to start a conversation about good leadership
Who is this book for?
Why me?
Keeping it simple

The Intentional CEO
A lifetime of learning
Where do you learn about leadership?
The role of the leader
The things we can control

Leading - The 7 Principles of Profit
The 7 Principles of Profit
Getting started - your first 30 days
Change - the leader's constant companion

'C' words to keep you on course
'C' word #1: Clarity
In search of 'clarity of purpose'
Postscript: 10 reasons why organisations fail
'C' word #2: Communication
Postscript: Communication
'C' word #3: Consistency
Postscript: 'C' words

The power of planning
Getting started: The most important question you will ever ask
Introducing OPIATs
Case study
Communicating the plan
Accountability
Postscript 1: Sample planning process
Postscript 2: OPIAT - customer experience
Postscript 3: OPIAT - health and safety

Culture, standards and values
Leadership drives culture
The 'culture carrier'
Standards support culture
Values enable culture
Postscript: Values

It's about the people, stupid
People make the difference
Personnel engagement
Getting the right people doing the right things right
11 'R' words - how to be better at managing people
Wander, observe, ask and listen - MBWA
Caring for your people
Motivation - what drives your team?
Postscript 1: People - how to get your people engaged
Postscript 2: People - how to conduct more effective performance reviews

Managing millennials
Postscript 1: 10 messages from millennials to their managers
Postscript 2: 10 messages from managers to millennials

Leading you, leading me
Detail: Sweating the small stuff
Time: Maximising the minutes
Family: Go home
Postscript: Family

A question of leadership
Change
Leadership
Finance and the back office
Products and services
Sales and marketing
People
Customers
Sample questions for conducting a job interview
Sample questions for the person being interviewed

EPILOGUE

ACKNOWLEDGEMENTS

About the Author

Bruce Cotterill took on his first leadership role at the age of just 17. He went on to build a career that he describes as a "vertical learning curve". In a CEO career dominated by change and transformation, he has led Australian real estate group Colliers in both New Zealand and Australia, Kerry Packer's ACP Magazines, and iconic Kiwi sportswear company Canterbury International. In 2008, he took charge of Yellow Pages Group to lead that business through a period of dramatic change, including the restructure of the Company's $1.8 billion of debt.

He is now a professional director with a portfolio comprising six Boards, is a highly regarded advisor to business leaders, and is one of Australasia's leading conference keynote speakers. In his "spare time" he is a husband, father, lifeguard, ageing triathlete, competitive ocean swimmer and frustrated golfer.

Reviews

This is a very powerful book filled with laser-focused insights on how to lead an organisation to great success. It is one of the few business books I would consider a must read. John Spence - a top 100 business thought leader in America.

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