Promotional Information

One of the world's top behavioural geneticists argues that we need a radical rethink about what makes us who we are.

About the Author

Robert Plomin is a leading behavioural geneticist who works at King's College, London. He has published more than 800 papers in scientific journals and is the author of the best-selling textbook in the field. In 2012, he was awarded a highly prestigious five-year Advanced Investigator Award from the European Research Council. He was the youngest president of the international Behaviour Genetics Association, and has been given lifetime achievement awards from that association as well the American Psychological Association and the Society for Research in Child Development, among others.

Reviews

It is a hugely important book - and the story is very well told. Plomin's writing combines passion with reason (and passion for reason) so fluently that it is hard to believe this is his first book for popular consumption, after more than 800 scientific publications. His story is crucial.
*The Times*

An important book, a must-read guide to one enormous aspect of the human future
*Sunday Times*

I cannot tell you how well thumbed this book is . . . every single person listening to me qualifies to read this book because it's about human beings . . . this is our story
*BBC Radio London*

A challenging and thought-provoking new book.
*Daily Mail*

Important new evidence in a never-ending argument
*The Evening Standard*

You can't read the book without seeing the world afresh.
*Observer (Books of the Year)*

An extraordinary book
*BBC HARDtalk*

Plomin writes with authority about the ongoing genomic revolution that will unquestionably transform our lives and society.
*The Guardian*

No-one should be making any proposals about how to improve education without being aware of the contents of, and ideally having read, Robert Plomin's new book, Blueprint. Uncomfortable, but essential reading.
*Dylan William, Emeritus Professor at the Institute of Education*

Plomin takes recent genetic research and draws some provocative conclusions.
*The Guardian*