The wit and wisdom of our favourite pet. Cats is the latest book from the the card-world's fastest growing phenomenon. Simple but bold illustrations, bright cheery colours and original, quirky comments have made the Vimrod series of books instant hits. Following classic titles in the series such as Farting and Drinking, Cats is a brilliantly funny must-have book that is perfect for cat lovers everywhere. / To err is human, to purr is cat / One day us cats will rule the world, but in the meantime we're happy having our heads scratched / Having nine lives can sometimes be quite tiring. I think I'll take a nap. / The hugely popular Vimrod series continues to delight and appeal to a broad audience. To date the series has sold over 80K copies. / Vimrod is now an established brand in the UK and works well across its range of merchandise from million-selling greeting cards to maps, keychains and calendars. / The small format and topical content make Vimrod a perfect stocking-filler with very broad appeal. / Marketing acitivty will continue to leverage the Vimrod website and communicate with its growing audience of over 10k subscriber to its daily emails. / Competition: Purple Ronnie; Edward Monkton; Bad Cat (Hodder); Pussy: For cats that should know better (Bantam)
Lisa Swerling and Ralph Lazar are two of the UK's most familiar graphic artists. Through their company, Last Lemon, they have spawned a catwalk of popular cartoon characters, which includes Harold's Planet, The Brainwaves, Blessthischick and, of course, Vimrod. Writers, artists and designers, they are married with two children, and spend their time between London and various beaches in the Indian Ocean.