Michael E. Porter, one of the world's leading authorities on competitive strategy and international competitiveness, is Professor of Business Administration at the Harvard Business School. He is the author of fourteen books, among them COMPETITIVE STRATEGY, THE COMPETITIVE ADVANTAGE OF NATIONS, and CASES IN COMPETITIVE STRATEGY.
Financial Times The most influential management book of the past
quarter century....A veritable goldmine of analytical concepts and
tools to help companies get a much clearer grasp of how they can
create and sustain competitive advantage.
Philip Kotler S.C. Johnson & Son Distinguished Professor of
International Marketing, Northwestern University Michael Porter has
done it again. Having defined the "what" and "why" of competitive
strategy in his earlier book, he now define the "how" in
Competitive Advantage.
Newsday A sharp, aggressive, and cogently reasoned book about
competition that your smarter rivals will try to get to first.
The Washington Post A brilliant structural analysis of what
competitive advantage might mean....
Antitrust Law & Economics Review A superb guide for business
managers but also necessary background study for judges, antitrust
agency officials, and economic experts in antitrust cases.
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