JOCKO WILLINK and LEIF BABIN served as U.S. Navy SEAL officers in the toughest urban combat mission in the history of the SEAL teams. Their unit remains the most highly decorated special operations unit in the Iraq War. After returning, Babin and Willink formed Echelon Front, a leadership training company that teaches others to build and lead their own winning teams using lessons learned from the battlefield. Their first book, Extreme Ownership, is a #1 New York Times bestseller.
WHAT READERS ARE SAYING ABOUT THE DICHOTOMY OF LEADERSHIP: "Until
this point in my life, I've never read a book that reveals the
truths of leadership in such detail and rawness. The true value of
this book cannot be quantified in words." --Pete Roberts,
Co-Founder & CEO, Origin Maine USA "The Dichotomy of Leadership
needs to come with a warning label: BRUTALLY HONEST. Finally, a
book that tells the truth on how hard and complex it can be to
tackle leadership challenges." --Lindi Horton, Director of Cloud
Services, Cyber Security Company "Inspiring, practical, and honest
lessons that transcend the battlefield. Buy this book, read it, and
apply the lessons to any challenge." --Sarah Armstrong, CFO, Mesa
Technical Associates
"The Dichotomy of Leadership provides even more depth and dimension
to the principles of Extreme Ownership." --Sonja Winkler, Senior
Director of Operations, Nashville Symphony
"Jocko and Leif have done the impossible. The Dichotomy of
Leadership is better than Extreme Ownership. In this book they
refine the principles that made two of the leading voices in
management and leadership today. All of the questions your team
asked after reading Extreme Ownership are answered. The nuance
provided in The Dichotomy of Leadership is exactly what our team
needed to fully implement Extreme Ownership. " --Bryce Maddock,
CEO, TaskUs "Even better than Extreme Ownership. It's FREAKING
AWESOME." --Joe Masciantonio, Vice President of Sales, The Nature's
Bounty Company
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