Chapter 1 Patchwork, George F. Simons; Chapter 2 The Legacy of the Past, Elena A. A. Garcea; Chapter 3 Current Cultural Crises, Fears, Fantasies, and Foreseeable Futures, Elena A. A. Garcea; Chapter 4 Managing Diversity to Create Marketable Value Added from Difference, Elena A. A. Garcea; Chapter 5 Europe Online, George F. Simons; Chapter 6 Corporate Best Practice, Michael Stuber; Chapter 7 The Cross-Cultural Transfer of Best Practices, Nigel Holden; Chapter 8 Sustainable Entrepreneurship in a Changing Europe, Arjen Bos; Chapter 9 Equal Opportunities for Women and Men in the European Union, Marie-Thérèse Claes; Chapter 10 Who Is the European? Prognosis and Recommendations, George F. Simons;
Diversity in Europe is not the same as diversity in North America. Here is a book that not only makes clear why imported diversity models often fail in Europe, but also identifies true European diversity issues and what to do about them.This is a book about the world's most culturally diverse area that explores how businesses must manage differences here to be successful in the global marketplace.The book's multinational team of authors show us concrete cases of big corporations handling diversity successfully.
George F. Simons, Ph.D., D.Min, MA, is an American who works from France and does consulting on e-Learning and global teamwork. He is a faculty member of Management Centre Europe and serves on the editorial advisory board of the European Business Review. Dr. Simons is the creator the primary developer of the award-winning DIVERSOPHY(R) series of training instruments. He is now developing software for self-directed individual and small group learning with this tool.
"George Simons and his authors have brought a great deal of sense
to the dilemmas of diversity and have made a successful attempt to
clarify the air, explain the differences, and to provide positive
comparative insights. "EuroDiversity" offers the American reader
(and I dare say, many European readers) keen insights into the
complexity of diversity issues in the E.U. It also offers all
diversity professionals some major considerations in regard to the
wired world and knowledge management in facing diversity issues.
This is a first rate thought provoking work! It is a basic primer
and should be required reading in national and international and
global organizations!" - David C. Wigglesworth, Ph.D.,
international/intercultural management and organization development
consultant, President of D.C.W. Research Associates
International
"I have quickly become captivated by this book. It has two
audiences; here is a rejoinder for both. For Americans: If you have
any business to do with Europeans, this book is a must-read for
you. You'll learn something about yourself as well. For Europeans:
This book provides a rich and practical blend of insights, grounded
in historical analysis, into the fascinating challenges Europe is
facing. The mix of expertise and national backgrounds of the
authors makes for colourful reading. May this book find a wide
audience of practitioners. It can contribute to creating the
European understanding in organized life that we so badly need to
make Europe a common home as well as a common marketplace." - Dr
Gert Jan Hofstede, senior researcher, Mansholt Graduate School,
Wageningen University, the Netherlands, Author of Exploring
Cultures, Author of 'Exploring Cultures'
"Working for an American organisation in Europe with a
multi-cultural workforce that brings together customers from
throughout Europe and the Middle East on a weekly basis, I am only
too familiar with the challenges - and the benefits - of diversity.
At last! A book which addresses the sensitive issue of Europe's
cultural baggage, as well as issues arising from changing workforce
demographics, gender relations and the huge impact of these matters
on European and global business." - Carolyn Metcalfe, Director,
Learning Solutions, Management Centre Europe
"'EuroDiversity' is an excellent guide to understanding both the
unity and the diversity of the new Europe, and is essential reading
for anyone who wishes to be successful there, whether from within
in Europe or from across the ocean. ...A must read for anyone
needing to understand the new Europe.
Do not be fooled into seeing the new Europe as a homogenous region.
'EuroDiversity' provides an excellent overview of the diversity
that permeates the region, and, if the authors" hopes are realized,
this diversity will be a leading strength of Europe.
'EuroDiversity' is neither a travel guide nor an intercultural
how-to guide. Rather, it is a comprehensive tool for understanding
the complexity of the new Europe in a rigorous but approachable
style. It is essential reading for anyone needing to understand the
relationships between diversity in Europe and the economics,
politics, society and culture of the region.
If you need to understand Europe and you have not been able to
follow 'The Economist' regularly for the past decade,
'EuroDiversity' is the most important book you could read." - Paul
Shay, President, AFS Intercultural Programs, Inc.
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