About the Author

Allen Carr (1934-2006) was a chain-smoker for over 30 years. In 1983, after countless failed attempts to quit, he went from 100 cigarettes a day to zero without suffering withdrawal pangs, without using willpower and without putting on weight. He realised that he had discovered what the world had been waiting for - the Easy Way to Stop Smoking, and embarked on a mission to help cure the world's smokers.