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Why do some businesses achieve long-lasting success and others don't?

About the Author

Simon Sinek is the bestselling author of Start with Why, Leaders Eat Last and Together is Better which have helped organizations around the world inspire their people to reach new heights. He has presented his ideas to Fortune 100 companies and small startups; to non-profit organizations and members of Congress; to foreign ambassadors and the highest levels of the US military, among many others. His TED Talk based on Start with Whyis the third most popular video of all time on TED.com, with more than 33 million views.