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Inside Art Direction


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Table of Contents

Preface Adventures in Publication Design Introduction The Life of the Art Director Who's Who 1 Advertising, Branding and Packaging 2 Newspapers and Magazines 3 Book Publishing 4 Motion, Film and Theater 5 Music and Social Media 6 Working with Others Art Direction Assignments Glossary Index

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Including interviews and case studies with leading art directors, designers and illustrators from a wide range of industries, Inside Art Direction provides insights and practical advice about the roles an art director plays.

About the Author

Steven Brower is the Director of the Get Your Masters with the Masters MFA program at Marywood University in Scranton, Pennsylvania. An award winning graphic designer and writer, his work appears regularly in international and national design annuals and books on design, and he writes on the subject of design and culture for several publications, including Print, Salon, The Comics Journal, The Jack Kirby Collector and Alter Ego. He has won honours from AIGA, American Center for Design, Art Directors Club, Brno Biennale, Cooper-Hewitt's National Design Museum, Graphis, How, Literary Market Place, Martin Biennale, the Society of Publication Designers, and the Type Directors Club.


Inside ART Direction is a great book to be introduced to design students to discover the role of art directors seen in the creative industries. The interviews and case studies provide insights for students to understand individual art director roles (from print, branding, advertising, film, book publishing, etc) responsibilities, and the possibilities of designers working their way towards the position of art directors. The dialogues impart useful knowledge and inspirations for students for further reading. * Jessica Chua, Lasalle College of the Arts, Singapore *
With practical, hands-on advice, tips and art direction assignments that students can try out, Inside Art Direction provides insights about this fascinating field. * PRINT *

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