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The Long Tail of Tourism
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The Long Tail of Tourism; Key Holiday Niches; Mass-Customisation; Revisiting the Tourism Long-Tail Scenario

About the Author

Prof. Dr. Alexis Papathanassis specialises on Cruise Management and eTourism at the Bremerhaven University of Applied Sciences. He is also the chairman of the Cruise Research Society and Co-Director of the Institute for Maritime Tourism.

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