About the Author

Steven Heller has produced over 200 books on visual communication and published countless articles in international design magazines. Currently he is cofounder and cochair of the MFA Design program at the School of Visual Arts, New York.

Jim Heimann is the Executive Editor for TASCHEN. A cultural anthropologist, historian, and an avid collector, he has authored numerous titles on architecture, pop culture, and the history of Los Angeles and Hollywood, including TASCHEN’s Surfing, Los Angeles. Portrait of a City, California Crazy, and the All-American Ads series.

Reviews

“If you’re a graphic design nerd, a marketing guru looking for a coffee table book or just a lover of pop Americana, trust us, you want this for your collection.”
*Huffingtonpost.com*

“An alluring time capsule of the era.”
*The Boston Globe*

“This bumper book offers the best of American print advertising from the 1950s and 1960s – and it’s likely to appeal to fans of Mad Men.”
*Daily Telegraph*