From whistleblower Christopher Wylie, the definitive story of the Brexit coup, the making of Bannon's America, and an ongoing crime against democracy
Christopher Wylie has been called 'the millennials' first great whistleblower' and 'a pink-haired, nose-ringed oracle sent from the future.' He is known for his role in setting up - and then taking down - Cambridge Analytica. His revelations exposing the rampant misuse of data rocked Silicon Valley and led to some of the largest multinational investigations into data crime ever.
An invaluable primer on psychological warfare and behaviour
modification ... Given that Wylie was at the heart of this work,
and that he displayed real sociological understanding of what the
data was revealing, his account provides a useful, crystal-clear
exposition of the power of psychographic profiling when it's done
right.
*The Observer*
Fascinating and hugely readable ... valuable and revelatory
*Sunday Times*
Freewheeling and profane ... Wylie covers plenty of ground,
explaining in illuminating and often scary detail how Cambridge
Analytica exploited the data to create Facebook pages that would
needle "neurotic, conspiratorial citizens," propagating an outraged
solidarity.
*New York Times*
If you want to understand the darker side of the digital revolution
- and what a threat to democracy it is - you must read this book.
As we watch our own democracy wavering in a blizzard of online
dirty tricks I can think of nothing more relevant right now. In
this astonishing insider story Wylie explains how the 'Trump
revolution' and the 'Brexit Shock' were achieved by often-illegal
manipulation - and proposes a series of safeguards of the digital
commons for the future. I hope every citizen reads this.
MindF*ck demonstrates how digital influence operations, when they
converged with the nasty business of politics, managed to hollow
out democracies... And his personal story, woven into the book's
narrative, illustrates the confusion of our current political era
as well as the challenge to Wylie's fellow members of the social
media generation as they seek identities real and imagined,
physical and virtual.
*Washington Post*
Merits close attention, as it goes a long way to making sense of
the current political landscape ... a devastating indictment of a
political culture out of control
*The Herald*
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