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Tribes: We Need You to Lead Us
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About the Author

Seth Godin is the author of more than a dozen bestsellers that have changed the way people think about marketing, leadership, and change, including Permission Marketing, Purple Cow, All Marketers Are Liars, Small is the New Big, The Dip, Tribes, Linchpin, and Poke the Box. He's an entrepreneur, the founder of several successful businesses, and a popular TED speaker. He writes one of the most influential business blogs in the world at sethgodin.com.

Reviews

"Tribes is a short book-only 147 pages. But its short size belies its true importance. As I read it, I was literally underlining every other sentence. I went through two hi-lighters before I finished!"
-Michael Hyatt, author of Platform and Living Forward

"Tribes is a must read for all of us. It's up to each one of us to lead in today's new kind of world."
-Former U.S. senator Bill Bradley

"Godin...is uniquely respected for his understanding of the Internet, and his essays and opinions are widely read and quoted on and off."
-Forbes

"It's easy to see why people pay to hear what he has to say."
-Time

"If Seth Godin didn't exist we'd need to invent him."
-Alan Webber, founder, Fast Company

"If your idea, or issue, or candidate, or product isn't catching on, you haven't been reading Seth Godin."
-Micah Sifry, cofounder, Personal Democracy Forum

"Godin is endlessly curious, opinionated, and knowledgeable on a wide variety of subjects. He is a relentless marketer...and also a clear-eyed visionary."
-Miami Herald

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