Cheryl Rickman, Author, Ghostwriter & Campaigner Cheryl has written 14 practical books and memoirs on flourishing in life and business over the past 12 years. She knew when she was eight years old that she wanted to a) help people and b) write books, so she sometimes pinches herself as she gets to write helpful how-to books for a living. Cheryl is a qualified Positive Psychology Practitioner, Ambassador of Well-being for the Network of Well-being and Ambassador for campaign group, Let Clothes Be Clothes, which aims to reduce gender-stereotyping in retail. Cheryl helped persuade John Lewis to get rid of gender labels on kids clothes, launched a clothing line called ClimbingTreesKids.com with her then-six-year-old daughter (because girls like dinosaurs, robots and pirates too) and successfully funded a Kickstarter campaign to publish her first children's book to help children see past gender stereotypes and be proud to be themselves, called YES YOU CAN! She is working on getting well-being and gender-stereotype-reduction evaluated as part of the inspection framework in schools and continues to campaign for gender-equality and positive education alongside writing and ghostwriting books that enable flourishing in life, at work and in childhood.